How CVS Beats Amazon
5 min readDec 6, 2017
CVS can beat Amazon, but Aetna is not the answer.
So, I took a course on branding. But, this wasn’t one of those Udemy type courses. It was an actual life event that I’ll never forget. Here’s the story of how I realized the importance of brand and why revamping theirs is the only way CVS can beat Amazon.
